Mazda has entered into an exciting new partnership. They’re now the official automotive partner of Trek Bicycle® and the company’s North American off-road teams and events. Heritage Mazda Bel Air shares how the Mazda CX-50 has paired its adventure-ready spirit with Trek Bicycle.
What is Trek Bicycle?
Trek Bicycle is a global leader in the design and manufacturing of bikes and electric bikes. Founded in 1976, they’re committed to getting more people to use bikes for transportation, sport, and recreation. They also host a variety of events throughout the year, including races, charity rides, and more.
What Does the Partnership Entail?
Mazda and Trek Bicycle are both known for loving the outdoors and off-road challenges, which made a logical pairing. The multi-year partnership has made Mazda the official exclusive automotive partner of Trek’s off-road race teams and events. The partnership supports the Trek-Unbroken XC and DH mountain bike teams, the Trek Driftless gravel program, and Trek events.
What Will it Include?
Mazda has made a significant investment in Trek’s off-road racing programs to give athletes every resource they need to strive at the highest level. Mazda will also supply the adventure-ready Mazda CX-50 to Trek athletes, staff, and operations at Trek events throughout North America. This ensures that everyone has reliable and capable transportation, even in remote locales.
What Events are Included?
You’ll see Mazda vehicles at several events throughout the year. They’ll support Trek’s race teams in North America, such as the WHOOP® UCI Mountain Bike World Series in Soldier Hollow, UT, and Lake Placid, NY. They’ll also be present at several other cycling events across the continent.
Explore our MAZDA SUVs in Fallston, MD
You can tap into your own adventurous spirit with a capable Mazda SUV. We have a diverse selection to choose from. Visit Heritage Mazda Bel Air to shop today!
